Located in Toronto’s upscale Yorkville neighbourhood, Maison Birks has re-opened their newly renovated Bloor Street location. This is the second renovated flagship for the Maison Birks chain, following last year’s Montreal flagship renovation. Through these two locations, Birks aims to transform their in-store brick-and-mortar environment more experiential as they celebrate the 140th anniversary this year.
The Yorkville location is approximately 9,000 square feet and has an open concept design, with a modern feel inside and out. The new lounge area includes books and an area with an espresso machine and sofa seating area, allowing customers or family members to relax while others shop.
Maison Birks Bridal Boutique
The Bridal Bar area in the back of the store features a curved open concept area where clients can view ring styles. Spend time with a Birks bridal expert to help you find the perfect ring. With a variety of exquisite diamond cuts and ring styles, they are able to find the ring that is right for you and help you through the engagement process finding the perfect jewellery for you to wear on your big day.
Maison Birks In-Store Boutiques
The store includes a 1,200 square foot Van Cleef & Arpels boutique and shop-in-stores for brands such as Cartier, Chaumet, Panerai, Messika, Montblanc, Roberto Coin and TAG Heuer, as well as Vhernier – with Birks Bloor Street being the only point-of-sale for the brand in Canada.